Insights

We write about sports marketing, sponsorship activation and business. By joining, you will get one email from us toward the end of the month with content we think you will find valuable.

Austin Schneider Austin Schneider

What is Your Objective?

Simplify your marketing ROI by understanding what your objective is. Work backward to measure exactly what you need to measure to get there.

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Sport Dimensions Sport Dimensions

4 Pillars of Sponsorship Value

Having seen more than a few market shifts, we distill the essential 4 pillars of sponsorship value for you to build your program on.

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Sport Dimensions Sport Dimensions

Building ROI With What You Already Own

To gain ROI and marketing value, you don't always need new things. Here are two fresh ways to leverage assets you likely already have access to in a new way.

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